Services

AI & data

AI-powered solutions that drive unmatched competitive advantage

Real AI value, from strategy to production

AI is reshaping how organizations work, from agentic systems that handle complex workflows across tools and data sources without human intervention, to internal tools that surface the right information at the right moment.

For most businesses, the question has shifted from whether to adopt AI to how to do it in a way that creates lasting value. We treat AI the way we treat every technology: as a means to real value, not an end in itself. That means combining deep technical expertise with genuine industry knowledge, so the people building your AI solution understand your business well enough to make the right calls, not just the technically correct ones. And those calls always start with your data, because that's where your competitive advantage actually lives.

Data and AI have been at the core of what we do for over a decade, for more than 100 clients across more than 140 projects, ranging from custom machine learning models to company-wide AI strategy and globally deployed customer service systems.

AI across capabilities

We integrate AI across every step of how we work and every solution we build. Here's what that looks like in practice.

AI strategy

We identify the AI opportunities that genuinely matter for your business, grounded in commercial objectives, data reality, and organizational readiness.

→ AI strategy and roadmap
→ AI transformation and governance

Design & craft

We design AI solutions that fit naturally into how your people already work. In an era where the technology itself is rarely the blocker, the ability to identify the right use cases and design experiences people actually adopt is what separates AI that delivers from AI that stalls.

→ Use case discovery and prioritization
→ Proof of value: piloting with real users to validate business impact
→ UX/UI and service design for AI-powered products

Software engineering

We build AI solutions that integrate with your business-critical systems and hold up against the requirements for security, reliability, and scale. From AI-powered semantic search and knowledge base management to domain-specific platforms and scalable architectures.

→ Full-scale AI product development
→ AI-powered semantic search and knowledge management
→ AI-augmented sales solutions
→ AI-assisted customer support
→ Domain-specific AI platforms and integrations
→ Secure AI architectures

Change management

Help your teams and leaders embrace AI with confidence. We align ways of working, decision-making, and ownership models so that AI becomes part of how your organization operates, not something imposed on it.

→ AI capability building and training
→ Coaching and guided AI transformation
→ Process redesign for AI-supported work
→ Scaled rollout and adoption support

Continuous development & services

We evolve AI solutions over time, from early experimentation to business-critical products, always with clear ownership and accountability.

→ Operations and maintenance for deployed AI systems
→ Long-term responsibility & governance for AI-enabled systems

The Reaktor approach to AI

Value before technology

We won't recommend a model before we understand where value actually lives in your business.

Built for your industry

Our teams bring genuine sector expertise to every project, because the right AI solution in healthcare looks nothing like the right one in retail.

Technical depth that holds up

We build AI systems that work in production, not just in demos, and we take responsibility for what we ship.

In it for the long run

We measure success by what's still working a year later, not by what impressed in the kickoff presentation.

Where we apply AI

Real value comes from solving real problems. Here's where we see AI make the biggest difference for our clients.

Customer service and support

Customer service is one of the highest-leverage areas for AI. The best implementations go well beyond chatbots: agentic systems that resolve queries end-to-end, voice solutions that handle calls naturally, back-office tools that route and prioritize tickets automatically, and support agents equipped to handle more with less effort. Done well, customer service stops being a cost center and starts being a competitive advantage.

Internal productivity and expert work

The biggest AI gains are often invisible to customers. We help organizations identify where AI can take routine, manual work off the plates of their most skilled people – from sales teams spending less time on configuration and more time in front of customers, to technical experts freed from documentation to focus on the work only they can do. The result is faster output, better consistency, and teams that can scale without scaling headcount.

Data and knowledge management

Most organizations are sitting on more useful data than they can access. Technical documentation, historical records, customer interactions, internal knowledge bases: the information exists, but finding and using it in the moment is slow and unreliable. We build AI systems that make that knowledge searchable, surfaceable, and actionable for the people who need it.

Agentic AI and commerce

The next wave of AI doesn't just answer questions, it takes action. Agentic systems operate across tools, data sources, and workflows, handling complex multi-step tasks with the reliability businesses depend on. In retail and commerce specifically, this is reshaping how brands serve customers and how they operate internally, from product discovery to fulfillment.

AI strategy and transformation

Many organizations know they need to move on AI, but aren't sure where to start, or they've started and stalled. We help leadership teams cut through the noise: identifying where AI creates real commercial value for their specific business, assessing data and organizational readiness honestly, and building a roadmap that's grounded in what will actually work.

Data that's ready for AI

Good AI starts with good data. That means having the right architecture, governance, and pipelines in place before the first model is trained, and knowing honestly what you have and what you don't.

As general-purpose AI models become commodities available to every organization, access to the technology stops being a differentiator. Your proprietary data is what makes your AI yours: the processes, customer interactions, and domain knowledge your business generates every day. That's what's hard to replicate, and that's where lasting competitive advantage actually lives.

We work across the full data stack, from strategy and governance to the engineering, cloud infrastructure, and platform development that production AI depends on. Where foundations are weak, we fix them. Where they're missing, we build them, whether that's a data lakehouse from scratch, a modernized legacy infrastructure, or a platform built to support recommendations, search, and machine learning at scale.

Secure in demanding environments

The AI systems we build operate in some of the most demanding environments, from healthcare platforms handling sensitive patient data to defence and security applications where the stakes of failure are high.

That shapes how we approach every engagement. Security architecture, data governance, compliance requirements, and responsible AI guardrails are built into our solutions from the first design decision, not added at the end when something goes wrong. Whatever environment your AI operates in, it's built to be trusted there.